In the lead up to Christmas, there can be many things to think about from a marketing point of view. We've wrapped up a checklist so you can cover all your digital marketing touch points before logging off for a festive break.
We work with the variety of small businesses but something they all have in common is the need to get engagement on social media for their brand. They know they need to do it but don't feel they have the time. Here's a rule we like which requires just 5 minutes a day.
This year has seen a lot of changes in the digital marketing world. With Facebook moving
towards a local community approach, Instagram monitoring time spent on their app, Google
bringing in mobile first optimisation and their announcement about the closure of Google+,
what does 2019 have in store for us?
We're always telling people to check their Insights on Facebook on a regular basis. Why? Because it helps you understand what your audience are interested in, so you can produce relevant content that gets engagement. Here's how you can do a 10 minute health check of your Facebook Insights.
Do you struggle to think of things to post on your Facebook, Twitter or Instagram pages? Fear not, we have listed 7 free ways you can get inspired and create great social media posts.
When it comes to brand identity, a lot of people think of printed materials and web design, but what about your social media channels, do you carry through your brand on your Instagram profile or Facebook page? Have a go at our fun quiz!
If you've heard about search engine optimisation (SEO), you'll know that it determines how well your website ranks in search engines. In this blog, we have put together a jargon-free guide to doing an SEO audit of your website.
When you have a Facebook page for your business, it's very easy to get caught up in just using it to sell your products or services. To be most effective on this platform, it's important to take a step back and look at these factors:
When you hear the word organic, chances are you don't automatically think of marketing! In fact, organic marketing is one of the most effective strategies to grow your business long-term. Find out why and what it involves.
Changes to social media this year has seen more and more businesses throwing money at advertising just so they can get seen but, in a world where people are looking for meaningful stories, how can businesses strive to be more authentic online?